Koji Haya - A world of rich and deep flavors that combines tradition and innovation

In a quiet residential area of Imabari City, Ehime Prefecture, there is a small koji specialty store called "Koji Haya." Here, handmade fresh koji has been made using traditional methods passed down through generations. The dignified appearance of the store conveys the passion and pride for traditional koji making.

The rich and mellow taste of koji born from Ehime's high-quality rice

Koji Haya's koji uses luxurious Ehime-grown rice. The combination of local commitment to rice farming and the outstanding skills of koji artisans produces a fragrant and rich koji. This koji, which maximizes the umami of rice, is a great success in both cooking and confectionery. With Koji Haya's products, you can easily reproduce authentic flavors at home.

Excellent benefits for health and beauty

Koji has excellent benefits that help keep the body beautiful from the inside out, thanks to the power of enzymes produced through fermentation. Koji enzymes help with digestion and can be expected to increase metabolism, and are also considered beneficial for improving menopausal symptoms and anti-aging. In addition to these functions, koji is an excellent health food rich in vitamins, minerals, and dietary fiber.

The potential of koji woven with traditional techniques and innovative initiatives

At Koji Haya, while cherishing traditional methods, they are actively involved in developing new products. In addition to fresh koji, they also have a lineup of various products such as koji powder, koji tea, and amazake (sweet fermented rice drink). They also hold sweets making classes using koji, proposing new ways to enjoy koji. Through these initiatives, the potential of koji is expanding.

By visiting Koji Haya, you can experience the captivating world of koji, which harmoniously combines tradition and innovation, while touching on the historic culture of koji and encountering the latest products and ideas.